SWOT of Mercedes Essay Example for Free

SWOT of Mercedes Essay Strengths Due to Mercedes is a leading of automobile companies and lead other manufacturer around the world. It is well established, provides high quality vehicles, and enjoys very good branding, earning itself plenty of respect and prestige. It is a well-known provider of luxury, offering solid design and expertly tuned ride comfort, making them one the most comfortable cars to ride. The company is also market savvy, with good access to global distribution with an array of agreements and alliances. Weaknesses The great quality means that they are price is very expensive, with much of the cost as a result fashion. The strong branding which promotes this has positives and negatives consumers like a good brand, but high prices can also be an issue. Promotion is one clear source of weakness. The companys promotional campaigns are rare, and the cars take a long time to make, which can lead to impatient customers. Recently, UAW contracts have cast the company under a negative light. Mercedes Benz should not lose sight of the ever changing market base. And keep a keen eye on the needs of the consumer, and the competitors. Opportunity There will always be plenty of opportunities for Mercedes-Benz, which can lead to higher profits and future expansion. The new clean energy cars will be the future, and will be a major new opportunity for the company if they can secure the right technology. Booming car markets in the world offer new places to sell, and the honing of already established features will ensure that new customers will want to purchase from Mercedes-Benz. Threats Competition is increasing, as new and dominating Asian car markets move towards the global stage. Japan and America have increased car tax for large luxury cars, which makes them less desirable. There are also more subtle social and cultural factors which could have consequences for profitability in the future.

Exploring Equality and Diversity Essay Example for Free

Exploring Equality and Diversity Essay You should use this file to complete your Assessment. †¢The first thing you need to do is save a copy of this document, either onto your computer or a disk †¢Then work through your Assessment, remembering to save your work regularly †¢When you’ve finished, print out a copy to keep for reference †¢Then, go to www.vision2learn.com and send your completed Assessment to your tutor via your My Study area – make sure it is clearly marked with your name, the course title and the Unit and Assessment number. Name: Nichola Craven 1. What is meant by diversity? Diversity is the way that everything and everybody is different. We all have various qualities that make us who we are. We all have our own individual set of qualities and we may share some of these with others we meet or have nothing in common at all. Diversity may be visible as in age or colour of skin or not immediately noticed until we have spent time with someone, this could include their religious beliefs or sexual orientation. 2. Describe the community you live in. Highlight some of the variations you may observe in terms of: †¢Interests †¢Beliefs †¢Ages †¢Lifestyles †¢Personal, social and cultural identities. I live in an inner city council estate. Many people on the estate are interested in watching the local teams play football and rugby. There is a community centre nearby and pensioners get together to do light exercise classes and children take karate or cheerleading classes. Groups of teenagers take turns to use the basketball court. It is very rare to see children or anyone over twenty using the courts. Some parents let their young children go to the local park alone but others will only let their children play in the back yard. At the back of the estate are the Wash lands where many people will walk their dogs but some people who live here have never walked that way. There are many different beliefs, in terms of religion and family values. The largest religious group are Christians, and the second largest is Muslims. Most of the Muslims in the community do not drink alcohol. Most of the houses are homes to young families on low incomes. There are very few elderly people in the council houses. Most people are White British or Asian British in terms of ethnicity, although lately there are a large number of Eastern European families on my street. I have noticed that over the last two years that their English has improved greatly and we are now able to communicate better. Many people on the estate have full time or part time jobs although there is a high number of unemployed and many single parents who stay at home to take care of very young children. 3. Explain how the variations in question 2 contribute to the diversity of the community. Where people have different interests such as playing or watching rugby, they are contributing to the entertainment in the community for those who like to watch the matches. Also, the children and men who are in the rugby teams are keeping fit and learning how to be team players. The people who watch rugby also hold fund raising events to keep up with the maintenance of the clubhouse as well has regular charity fundraisers to help local charities. Neighbours who celebrate different religious festivals will share their experiences by inviting others to parties and this helps everyone gain knowledge of how different people live. My neighbour often brings various Asian cuisines for my family to try and shares recipes. 4. Give some examples to explain how diversity: †¢Enhances your life †¢Enhances the local community †¢Enhances this country. Diversity enhances my life the most when I spend time with my brother. He is engaged to a Hungarian lady who has a large family living in my city. We often have parties in the summer where we eat from a big pot of goulash which is cooked outside in a cauldron over a fire. The drink of choice is palinka, a kind of fruit brandy although I can’t say I like the taste much. We sing and dance to modern and traditional Hungarian music and it is overall a fun time that I can’t experience with my English family. I see how diversity enriches the local community the most at the primary school where I work. The majority of the children do not have English as a first language and are all from different backgrounds and countries. Despite there being so much diversity and language barriers, there is a sense of camaraderie where the children help each other and are learning to live with and accept people who are different. The ethos of the school is that every child is valued and should be given the same opportunities as each other. The introduction of a Pride event in the city a few years ago has created a once a year festival where people celebrate their differences in sexuality and way of life. There is always a big crowd and everyone has fun. I think it helps people to learn about and accept those who lead different lifestyles to themselves when they are given the chance to integrate at a large event such as this. Diversity enhances this country because there is always something new we can learn from each other. The integration of various nationalities, interests and personalities mean we can better understand others and join in with their celebrations and appreciate different cultures. Our experiences in food and dining are enriched by the opening of different eateries and by supermarkets offering a wide range of international ingredients to cater for an increasingly diverse country. 5. Describe what it means to respect people’s differences and why it is important to respect differences. Respecting people’s differences means that we appreciate that others are different to us and just because we may not have anything in common or share their beliefs, we should accept them for who they are. When people do not accept others, it can lead to bullying, lack of communication and a general feeling of distrust. This can lead to unrest within communities. To be able to live in peace and harmony, everyone should realise that others have a right to be different. 6. For a person you know, describe the individual factors that make him / her who they are. Name: Defining factorsBrief description Physical characteristics A tall, well presented man in his early thirties. Emotions Very laid back, likes to help other people. Likes and dislikes Likes action films and playing computer games. Dislikes soaps and dancing. Values and beliefs Believes in God, doesn’t attend church on a regular basis. Family is very important to him. 7. Describe yourself in terms of: †¢Personal interests †¢Religion / culture †¢Geography. I enjoy reading, whether it is browsing the web or a book on my kindle e-reader. I enjoy socialising with my friends but my main interest lies within my family life. I love spending time with my three daughters, taking them shopping, to the park or the movies. When my husband isn’t working, we like to take the children and our dog for long walks. I am not very religious. I only go to church when occasion demands i.e. in the case of weddings, funerals or christenings. I attended a Church of England primary school and I still carry my beliefs and values from my time there and pass these beliefs on to my children. I live in Yorkshire on a medium sized social housing estate next to the city centre. The shopping centre, hospital and schools are all within walking distance from my house. 8. What is meant by having multiple identities? Give three examples in relation to people you know. Multiple identities are the way one person acts in different situations or with different people. Example 1: Sasha is a college student who likes to socialise with her friends and loves dressing in the latest fashions. When she comes home she changes into her jogging bottoms and old t-shirt and spends time with her little sisters helping them with their homework. Example 2: I take my children to visit my mum and we drink coffee and watch children’s TV and she does jigsaws with her grandchildren. When I visit my mum without my children, we drink wine and talk about adult things and listen to the music channel. Example 3: Claire is a single mum with two young children. Monday to Friday, she comes home from work, does the cleaning, cooking and looks after her children. At the weekend, the children stay with their father and Claire spends time with her friends going to the pub and having a good time in adult company. 9. What is meant by shared identity? Shared identity is where two or more people have one or more of a common characteristic. This could be that they enjoy watching football or that they come from the same town or city. They could be the same age or share the same taste in music. 10. Explain and give examples of how an individual can identify themselves as belonging to a number of different groups. An individual can belong to different groups by the fact that they have something in common with those people. An example is that of where a group of men are from the same area and they all go to watch a football match. If they were from Yorkshire and supported Leeds, they would be in that group of Yorkshire Leeds supporters. However, if they were not at the football match and were on holiday with their family, they would prioritise their identities differently. They would be from Yorkshire, and be fathers on holiday with their families. The football team they support may not even enter the equation in terms of how they perceive themselves or how others see them. 11. Describe yourself in terms of your multiple identities. I am mum to three children. Earlier this year I was a full time housewife with my youngest child in part time nursery. Now all of my children are in school and college, my role is less focused on being a housewife and I work in a school office. I find that now I work, my husband takes a more active role in the housework and care of the children, taking on some of my previous responsibilities. When the children are in bed, I take on administrative tasks for my husband’s plumbing business and become his book-keeper. At work, I am usually based in the office although I have to walk around school passing on messages and I have to look after sick children while we wait for their parents to take them home. When I get chance to see my friends, they see a different side of me as I like to make the most of my time away from work and other responsibilities and have a good time. They would say I enjoy a good time and I am a shoulder to cry on. 12. What is meant by stereotyping and labelling? When we first meet others, we can’t help judging them from our first impressions. If someone is wearing glasses, we may think wrongly or rightly that they are intelligent and studious. We may see two women together holding hands and we would think that they are gay. This is called labelling, when we pick out a characteristic and focus on it, drawing our own conclusions. Another example is when we see a woman pushing a pushchair. We label her as being a mother although she is also many other things. Stereotyping is where we make assumptions about people belonging to a certain group. An Asian friend of mine was shopping in the supermarket, and looking at cat food. A lady who was trying to be helpful tried to explain to her that cat food was not for human consumption and was shocked when my friend replied in broad Yorkshire that it was for her cat and she wasn’t thinking of eating it herself. This is an example of stereotyping people assuming that people who are from ethn ic minorities cannot read or speak English. 13. Explain why some people stereotype others. Stereotyping continues to be part of our society through the way families and social groups instil their beliefs on one another and the way that the media portray certain groups. When we see rioting on the news, we tend to see young people wearing hoodies to cover their faces. This leads to us thinking that all people who wear hoodies are dangerous when it is in fact not true. My daughter wears a hoodie and sometimes puts the hood up to keep her ears warm yet even though I know this, I still get scared if I see a group of teenagers in hoodies because of all the media stories. This is the case of the isolated behaviours within a small group that has lead to a stereotype. People will stereotype because they want to fit in with a particular group and will share their views on others. 14. Provide two examples of the damaging effects that stereotyping and labelling can have on people. Stereotyping can lead to fear within communities. Old people may fear young people because of they see on the news that a teenager committed a series of muggings. Travelling communities may be made unwelcome in pubs because of a few isolated incidents of trouble. People may avoid those who suffer from mental illness as many murderers claim to suffer from mental illness. This leads us to stereotype all people with mental illness as being violent which is untrue. This could have a damaging effect on them and lead them to withdraw from society. People continue to be ageist in society. They label elderly people as just being old and not as able as they once were and don’t consider other qualities that they have such as being kind and caring. Many non physical jobs do not rely on age such as being a good teacher yet sometimes; recruiters will choose a young person because they assume that youth will make them better at a job. Ageism damages society because we are taking away the diversity and personal qualities that older people can offer and also, when we treat elderly people as being useless, they start to feel useless and may become depressed. 15. Provide at least two examples of the way stereotyping is perpetuated in society. Stereotyping is perpetuated within families, the way your parents and other relatives perceive things can be passed on to you and so a cycle begins where people carry on stereotyping. I remember growing up in a family where we stereotyped all gay men as being flamboyant and effeminate. This was also due to the way that they were stereotyped on television programmes in the seventies and eighties. The views of peer groups can also carry on stereotypes. Some people see jobless people as being lazy benefit scroungers. This may be true of some of them but a discussion with your friends where they provide an example of such lazy scrounger and shows such as The Jeremy Kyle show where people are often presented in a negative way will make sure the stereotype prevails. 16. Define prejudice and discrimination. Prejudice occurs when a characteristic of an individual or group is reacted to in a negative way. It is an incorrect and unfair assumption that is based on little or no proof. People can be prejudiced against many characteristics such as race, gender or sexuality and have negative views about or act negatively towards those groups. Discrimination occurs when prejudice means that someone is treated unfairly because they possess one or more characteristic. 17. Explain how people may develop prejudices. People can develop prejudices from a bad experience with an individual. If someone sat next to an unhygienic overweight person at school, they may think that every overweight person is unhygienic. Someone may be influenced by the views of relatives or friends who they respect enough to accept their views whether they are good or bad prejudices. If someone is around people who believe that their prejudices are just, they are likely to take them on board themselves and transfer those views to other people that they come into contact with. 18. Describe the following types of discrimination. Type of discriminationDescription Dual discrimination Dual discrimination occurs when prejudice is aimed at two characteristics of someone or a group. If someone is a single parent and is out of work, they could be negatively thought of by someone who has bad views on single parents and of unemployed people. Multiple discriminationThis is where someone is discriminated against for having several characteristics. An overweight lady in a wheelchair could obviously be discriminated against on three points, being overweight, being disabled and being a woman. Positive discriminationPositive discrimination occurs when people are favoured because they possess certain characteristics. An example is where a housing association prioritises ethnic minority families against others in the same situation. Discrimination arising out of disabilityDiscriminating against a disability can mean that disabled [people are not given the opportunities in life that more able people are such as access to employment or education opportunities. Discrimination by associationThis is where someone is discriminated against for associating with a person or group whom the prejudice is aimed at. An example is a mixed race marriage here prejudice is held against one partners race but both partners suffer harassment. 19. What is meant by the term protected characteristics? Protected characteristics are legally recognised areas where discrimination is likely to occur. They are age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion and beliefs, gender and sexual orientation. This are characteristics that everyone posses and the law is there to protect individuals from unfair discrimination. 20. What is the difference between direct and indirect discrimination? Give two examples to illustrate your point. Direct discrimination occurs when someone is treated differently due to a personal characteristic that they possess. This could be an older person being denied the right of promotion despite being more qualified or equally qualified than someone younger than them. It could be that a woman mentions at a job interview that she has four children and the interviewer immediately says they would be unsuitable for the job because they would require a lot of time off. These examples are direct discrimination against older people and working mothers. Indirect discrimination occurs where certain groups of people are put at a disadvantage because their needs are ignored. This could be a lack of disabled access in a public building that means wheelchair users cannot make their way around. Another example is a workplace health and safety document being printed only in English when there are many workers who speak and read English as a second language or some who cannot read English at all. 21. Describe the effects that discrimination and prejudice can have on people. A main danger that arises from prejudice and discrimination is the kind of extreme hatred that causes people to be attacked and killed and in extreme cases, wars due to race, religion or sexual preferences. If there is prejudice within certain groups, it will lead to social conflicts and a less harmonious atmosphere. People who are discriminated against typically lose their sense of worth as they become more mistreated by other people and develope a negative view of themselves. If people are treated as second class citizens, they may begin to believe that they are. They will also distrust those who discriminate against them and this will lead to hostile environments. They will have a lower quality of life as they are denied promotions and training opportunities. Innocent people will suffer unnecessary anguish due to unfair discrimination. 22. Describe what equal opportunities means in relation to: †¢Education †¢Housing †¢Healthcare †¢Employment. Equal opportunities in education mean that everyone should be given the same chance to succeed no matter what their characteristics. In relation to schools, there may be single sex schools or schools that focus on a particular religion e.g. Church of England but this is not considered discrimination since there are plenty of other schools that cater for everybody. If someone is denied access to education, they are denied a better quality of life with better job prospects. It is important that everyone is given the opportunity to learn and achieve according to their abilities. It is against the law for landlords to specify that certain ethnic groups are not eligible to live in their properties. Equal opportunities in housing means that everyone should have the chance to live in homes suited to their needs and family size. If this law isn’t met, certain groups will lead a low quality of life and may well live in overcrowded conditions. Everyone is entitled to receive healthcare. Healthcare professionals should not prioritise treatment or refuse to treat someone on grounds such as skin colour or sexual orientation. Everyone should have an equal opportunity to receive healthcare and particular groups have a right to sensitivity. Equal opportunities in employment means that people should be recruited and promoted in relation to how well they can do a job, not be discriminated against positively or negatively in relation to their race or gender for example. Everyone should be treated fairly at work; equal pay should be given to those who do exactly the same job. 23. Outline the inequality problems that persist in terms of pay for men and women. A job should pay in terms of ability and attainment regardless of gender yet men are still on higher wages than women in many organisations. This happens when a woman is doing exactly the same job as a man or of a similar skill yet the man receives a higher wage. Inequality also occurs when men tend to get the highest paid jobs within organisations. 24. Identify and briefly describe two other signs of inequality. Inequality due to sexual orientation is common. Gay and lesbian couples have long been discriminated against in their quest to adopt or foster children or to get married. There are laws to prevent such inequality and in place of marriage, civil partnerships exist. Inequality can also exist in sport, where gender or disability can often cause restrictions to be placed. Less abled people should be given the chance to partake in and enjoy their chosen sport and sports played typically by men such as football and rugby made available for women to enjoy equally. Once you have completed this Assessment, go to www.vision2learn.com and send your work to your tutor for marking.

What Was Bps Strategy Prior To The Accident Business Essay

What Was Bps Strategy Prior To The Accident Business Essay Deepwater Horizon was an offshore oil-rig located in the Gulf-of- Mexico, owned by Transocean, leased by BP and deployed by Hyundai. 20th April 2010, during the drilling, a tear in the riser-pipe caused an uncontrollable leakage of petroleum, claiming 11 lives, injuring 17 others. The fire fed by the oilfield continued for next 36 hours causing the rig sunk ultimately. Disagreement between different stakeholders caused a delay in taking measures to restrict the oil-leakage. This leakage from the oil-field could only be stopped after 87 days, resulting approx 60,000 barrels/day of oil-leakage into the gulf-of-Mexico causing irreparable damage to marine and coastal ecosystem. Beaches remain closed, tourism and related business suffered, seafood was contaminated and oil killed marine-life across the US-coast. BP on Nov-12 agreed to plead guilty to 14 criminal acts related to this event and to pay $4.5 billion. The potential fine for the spill under the act is $1,100 to $4,300 a barrel s pilled, (NY Times, 2013). This incident also triggered government, MNCs and environmental agencies to agree upon and device stringent measures on improving the safety of offshore oil-rigs, safeguarding the environment, enhancing the post-disaster measures (OCS report, 2011).this incident damaged the strong portfolio value of BP apart from causing it immense financial loss. Preparedness is of utmost important, a process should be devised and actively in-place to tackle such disasters, in such an environment, strategies originate in formal plans (Mintzberg and Waters, 1995) : precise intentions exist [both government and MNCs] , formulated and articulated by central leadership [government], backed up by formal controls to ensure complete adherence [by MNCs], to increase preparedness for disasters in an controllable or predictable manner- mostly this approach converges towards planned-approach. Despite of BPs commitment towards maintaining readiness to respond on larger-scale, to minim ize damaging-effect and facilitate mitigation activities- the magnitude of the deepwater incident was enormous in magnitude and unprecedented which caught BP in its mitigating strategy-formulation. Environmental and social impact assessment is an inherent part of BP strategy (BP, 2013) which analyses the potential risk to environment and on human in the neighborhood of such establishments, though the state-of-art technologies BP failed to assess the risk of this oil-rig. BP lacked in the collaboration with all stakeholders in addressing this disaster. The traditional-way of aerial and satellite imagery in estimating the actual deep-underwater situation failed (Jernelo ¨v, 2010). Another failure of BP was to manage the media in restricting the exaggerated and conflicting facts spread across worldwide thus damaging BPs strong portfolio-value. Strategy Literature Review We can relate the concept of strategic space (Fiegenbaum Thomas, 1990) with the Deepwater-horizon disaster; we would map as the first-step the characteristics of the business environment, termed as strategic space. Three dimensions, a) the levels of organizational strategy (e.g. US government and BP-corporate), b) the strategic decisions making process (e.g. scope, resource deployment), and c) the time period which defines the broad characteristics of the strategic space. First firms need to invest on a well-designed, technically-sound, and precise research, placed within a comprehensive framework covering initially the stable aspects of group behavior, then moves progressively to theory development and testing of dynamic behavior (Fiegenbaum Thomas, 1990). MNCs and government need to join hand to invest on the study of this incident to identify the root-cause of this failure and then agree to devise enhanced preventive measures for such future incidents. It is clear that traditional countermeasures failed, which necessitates for a new approach of risk-management. In the aftermath of this, US govt is taking significant measures to improve regulatory oversight on offshore drilling (OCS report, 2011). We can see competition as a dynamic process in which firms continually take actions to outperform each other (Rindova et al, 2010), once one competitor faces such disaster the other firm eagerly willing to take the advantage of the situation by airing neg ative campaign and aggressive advertisement [e.g. as Shell did]. During such disasters we can argue that a firms decisions as a series of competitive actions provides audience with necessary cues in framing impression about it, as well as comparing it to other players in the same market. Firms competitive actions thus act as a dynamic mechanism for firm specific reduction of ambiguity. Emergence period [of such disaster] on which we focus is relatively short and creates a dynamic environment in which firms [BP] need to make rapid changes in their strategies responding to the changing need of the ground-situation, Rindova et al (ibid). Deepwater-horizon or such incidents are huge in magnitude and poses significant capability to cause damage we need to introduce -out-of-the-box thinking and improvisation/innovation to devise strategies to fight with such situation the dynamic nature of such incidents requires prompt action taking capability [in the terms of financial, technologica l resource]. Insurance [and reinsurance] firms also come under scope during such incidents their risk evaluation process need to be enhanced and routine check-up should be stringent. Product diversification and size dimensions are two such aspects that needs close inspection while determining the value of such huge installations Fiegenbaum Thomas (ibid). Having a good strategy and right execution of the same is essential for a good-management (Thompson et al, 2012) all stakeholders need to have a well-defined strategy in-place to manage such disasters and absolute adherence is needed when calamities occur. The strategy need to be flexible enough to adept itself responding to the actual ground-situation [feedback loop]. A deliberately emergent approach might be useful Mintzberg Waters (ibid). MNCs need to be made responsible to adjust themselves during the unexpectedly tough business-environment by undertaking strategic defense and approaches that enables them to overcome the adversity Thompso n et al, (ibid). But at the same time government also cant escape its responsibilities. Off course a good strategy is essential to obtain and sustain market-position strong enough so that the firm is capable to yield profitable financial performance despite unforeseen events/external factors [e.g. disaster, natural calamity or potential competition]. A review on BP Strategy What was BPs strategy prior to the accident? BP being a trusted company adheres to a higher set of standards in everyday work (BP, 2011). Business doesnt occur in vacuum, the place and time is important (Parry et al, 2007)- stakeholder theory (Donaldson and Preston, 1995) emphasizes on considering all stakeholders [in the environment in which firm operates not only the shareholders interest] strategy-making. Several stakeholders and their competitive interest are associated with such huge installations. BP needs to respect this and maintain balance among all such groups while making their strategy. BP seemed to follow a deliberate approach until this event. BP states its objective as create value for shareholders (BP, 2011) it being a global MNC needs to be responsible towards environment and people in the region it operates. Safety remained top-priority for BP, when disaster happens BP needs to be flexible enough to response to the situation and devise measures to control the aftermath- we observed that they spent three days in discussing the approach. Constructive dialogue with all stakeholders and prompt action in such cases is needed. Government authorities, local-people, environmental-organizations, employee and shareholders, opinions from all should be considered during formulating the strategy which lacked in the case. This incident also shows that neither government nor BP was prepared to sustain such disaster this shows an obvious lack from BPs part in conducting appropriate risk assessment (OCS report, 2011). Experts conclude that this disaster could have been avoided, preparedness and prompt-action is pivotal in managing s uch disaster. Analysis of BP actions in light of the strategic frameworks Resource based view VRIO resources for BP is its strong portfolio value [inimitable and rare], its technical expertise [valuable and rare], financial and organisational strength [valuable]. BP has lost two of its VRIO resources, resulting from this incident; its brand-value and financial-strength [to pay the huge fine]. BP lacked the technical-expertise to avoid the incident and then failed to restrict the leakage it lost its valuable and rare resources [infrastructure, human life]. The myth of inimitable technical expertise of BP and its strong portfolio value were shattered by the incident. It is a huge loss for a firm. Approach based view BP followed a planned approach in addressing this unprecedented disaster and their lack of being flexible and adapting/enhancing strategy to mitigate this series of events caused the continuous oil-leakage for 87 days. They also lack the coordination with different stakeholders and discussions on approach prevented them three days to take measure. Consensus approach would have been key Mintzberg Waters (ibid) as they need to take input from US government agencies, environmentalists and other lease-partners to devise the most appropriate damage control mechanism. Flexibility and transparent communication would have been key in estimating the damage and make containment plains where BP failed in establishing consensus and maintain transparency about the actual size of the disaster. A combination of emergent [taking input from all stakeholders] and Umbrella approach would have been reduce the damage. Ideological approach, Mintzberg Waters (ibid) where collective vision of all stakehol ders are respected might have been useful. Five-Force analysis BP has strong supplier groups [US government, Transocean, Hyundai] they are few and supply highly differentiated products so they pose significant threat to the industry (Porter, 2008/1979). BP suffered here as in future these suppliers would either expel BP [US govt already did a ban on future explorations by BP in US] or impose stringent conditions. BP loses its production capability directly affecting its market-share, posing a moderate threat to BP from strong buyer perspective. Substitutes and new-entrants are of minor threat but rivalry is of major impact. Shell initiated aggressive campaign against BP after this incident, causing more damage to BP brand-value. Conclusions/Recommendations In our time protection of the environment is a priority and such environmental disasters have a huge impact created and multifold by media and environment agencies to damage the portfolio value of the Oil-MNC. Firms needed to justify their actions to all stakeholders including the valuable shareholders. Firms need to balance between profitability and responsibility (Breeze, 2012) and demonstrate their adherence in a sustainable corporate social responsibility. Not only in their vision statement but also everyday acts. Assurance of human safety and environmental protection is pivotal for any industry; such things remain sometimes neglected in leased oil-rigs, reforms is necessary; both at the government layer imposing regulatory steps on quality-control and the firms internal decision-making process to ensure their political autonomy, technical expertise, and their full consideration of environmental protection (OCS report, 2011). Instead of one-sided blaming MNCs for this disaster w e need to equip ourselves from preventing such incidents to occur, suggestions Strengthen the collaboration between government-agencies and MNCs, Firms need to invest on RD to improve spill-response. Analyze the traditional measures to contain the spill and introduce upgrades both Firms and Govt. responsible BP to invest to enhance its spill preparedness and control mechanisms Invest on robust design, leakage measurement and containment Government and BP need to ensure fair, transparent damage control and estimating mechanism. Restore the coastal wild life and marine food-chain, trust building measures need to taken by government to assure the seafood consumers. Firms and government need to establish stringent measures to safeguard the human-life on the rig and the rescue-staff. Long term restoration [of the marine life] plan is needed from Government funded by BP to mitigate the irreparable loss of the coastal-life. Government should impose laws on the financial responsibility of the firms operating in the area during such disaster Such confidence-building measures would slowly but steadily improve the environmental situation of Mexican-Gulf and lessons learnt from this disaster would help firms to enhance their disaster preparedness. Disasters caused by blow-outs might occur in future too and investment needed to prevent such situation [failsafe mechanism], if that fails capping of blow-out need to be done swiftly and relief-walls might be suitable to restrict the leakage, Jernelo ¨v (ibid). Consensus and umbrella approach, Mintzberg and Waters (ibid) where strategies originate/revolve around consensus- in such a multiparty environment reaching consensus is of utmost important, no stakeholder can devise/deploy strategy in single handed. Government needs to develop the boundaries of tolerance and impose safety-mechanisms, within which firms need to operate and periodic checking mechanism should be in place to ensure firms operate within their limits set by government. Corporate Social Responsibility determine s the expected behavior of a firm towards its commitment to society and responsibility of conducts for environment BP needs to demonstrate this in their future plants.

How ICT has Impacted My Life :: ICT Essays

How ICT has Impacted My Life When I was planning how to investigate how ICT has had an impact on the way I do things at home and at school I decided to write everything I did down in my rough book for two days. I then analysed if ICT had any part to play in the various events. Below is a report on my findings: SOCIAL/PERSONAL ICT USE SMS SENDING TEXT MESSAGES TO MATES MOBILE RINGING PARENTS FOR LIFT HOME TELETEXT FINDING CINEMA TIMES DVD WATCHING/INTERACTING WITH A FILM TV WATCHING DIGITAL TV COMPUTER PLAYING GAMES ON THE INTERNET COMPUTER SENDING EMAILS DIGITAL CLOCK/RADIO WAKING UP IN THE MORNINGSCOMPUTER EMAILING WORK TO SCHOOL FOR TOMORROW DIGITAL CAMERA TOOK PHOTOS OF MY DOG AND SENT THEM VIA EMAIL TO MY SISTER AT UNIVERSITY GAMES CONSOLE PLAYED FIFA 2002 WITH LITTLE BROTHER TOUCHSCREEN AT ARGOS TO CHECK IF THEY HAD AN ITEM IN STOCK COMPUTER RECORD MP3 FILES FOR MY MINIDISC PLAYER MINIDISC PLAYED MP3 FILES WAP PHONE SENT PHOTOS TO MY MATES INTERACTIVE GAMES PLAYED GAMES AT THE ARCADE IN SKEGNESS WITH MATES DIGITAL TV SENT E-MAILS SCHOOL USE OF ICT MILLING MACHINE DT PROJECT COMPUTER RECORDING MEASUREMENTS IN SCIENCE

Analyzing King Lears Tragic Flaws Essay -- William Shakespeare King L

ANALYZING KING LEAR'S TRAGIC FLAWS King Lear is a play about a tragic hero, by the name of King Lear, whose flaws get the best of him. A tragic hero must possess three qualities. The first is they must have power, in other words, a leader. King Lear has the highest rank of any leader. He is a king. The next quality is they must have a tragic flaw, and King Lear has several of those. Finally, they must experience a downfall. Lear's realization of his mistakes is more than a downfall. It is a tragedy. Lear is a tragic hero because he has those three qualities. His flaws are his arrogance, his ignorance, and his misjudgments, each contributing to the other.   Ã‚  Ã‚  Ã‚  Ã‚  The first flaw in King Lear is his arrogance, which results in the loss of Cordelia and Kent. It is his arrogance in the first scene of the play that causes him to make bad decisions. He expects his favorite, youngest daughter to be the most worthy of his love. His pride makes him expect that Cordelia’s speech to be the one filled with the most love. Unfortunately for King Lear’s pride, Cordelia replies to his inquisition by saying, â€Å"I love your majesty/According to my bond and nothing less';(1.1.100-101). Out of pride and anger, Lear banishes Cordelia and splits the kingdom in half to the two evil sisters, Goneril and Regan. This tragic flaw prevents King Lear from seeing the truth because his arrogance overrides his judgement. Lear’s arrogance also causes him to lose his most faithful servan...

Myth- Aliki, The Gods And Goddesses Of Olympics :: essays research papers

Myth- Aliki, The Gods and Goddesses of Olympics History 106-05 Nov. 27, 1996 Eng. 265-01 Oct. 1, 1996 Prof Janice Antczak Myth- Aliki , The Gods and Goddesses of Olympics , Harper Collins Publishers , 1994 . After reading The Gods and Goddesses of Olympus , my first reaction was that it was a wonderful and fascinating example of how Greek mythology explains the theories about life , death , and the wonders of nature . Although I enjoyed the book , I also wondered if it was a little too confusing to a young child , since many long Greek names were used and many characters interacting together became too complicated and involved. The story began with the creation of the earth , sky, all living things, and with the birth of the Gods and Goddesses that reigned on Mount Olympus . The author also took each of the twelve gods and goddesses and individually summarized their personality and duties and their purpose and connection to the world . The author who also illustrated the book , used brilliant and vibrant colors and also portrayed the personality visually by scenes and images that clearly showed the emotional side of the gods . This myth contained some violence , sinister and inappropriate behavior among the gods and cruel and even frightening illustrations that I thought might be too overwhelming for a young impressionable mind . An example of this would be when " Cronus married his sister Rhea , and they had many children . But Cronus was afraid that one of them might overthrow him just as he had overthrown his father . So as each child was born , he swallowed it ." Although Cronus eventually "throws up" the unharmed children in the end, I feel the initial reaction might be more lasting , as well as the fact that Cronus married his sister , which is an unacceptable taboo in society . There were other strong images conveyed , both verbally and visually dealing with death , jealousy , deceit , and deformities of man and beast . Although I enjoyed this book , I felt it should be read to an older audience that will not be negatively impressed by some parts of the story . Tall Tale : Kellog Steven , Sally Ann Thunder , Ann Whirlwind Crockett , Morrow Junior Books , 1995 In this tale , author Steven Kellog depicts the incredible story of a girl named Sally Ann Thunder Ann Whirlwind who has an amazing amount of strength, vitality and agility and who sets off for the frontier at age eight .

My opinion about Catherine Hayles’ book Essay

My opinion about Catherine Hayles’ book Introduction   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   I disagree with the conclusion of Catherine hayles book and her latest advice.The picture that Catherine Hayles frames is that human being fear to be post human .In her argument She puts information as the core that only requires a conveying media and that media can be machines or human being. She shows how post human is necessary by giving it a positive outlook than human. Hayles argues that human being will be replaced by post human and the human race will face extinction. In her conclusion she states that post human are superior than human being and goes further to feeble the human being by saying that they are not autonomous in thinking . In a further extent Hayles in her book says that computers machines and programs will wipe away the human race.There are many things I don’t agree with Catherine Hayles I will lay down my argument disagreeing with her argument.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Human being are superior over all creation and they cannot be replaced by any other creation.Catherine Hayles argues that human being will morph into something else, something like a cyborg where machines will be overall and incharge and commernder of the other creation.This view is far away from truth, human being cannot be replaced by a creation that has been made by Him. Human being were created to subdue the earth and all the other creations are inferior to Human. It’s not possible to create something and be inferior to it. God is superior to us and so we are superior to machines. Catherine Hayles needs to elaborate and explain why can we create something and it turns to our god.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Posthuman cann’t think as human being does. Hayles lays down her argument saying that post human do think as human being . This she tries to argue that the deeds and actions that can be done by a human being due to thinking can also be done by robot because it thinks too. Do posthuman have self will like human being does? This is a question not answered in her book. Human being thinks in a natural way and posthuman thinks as a result of radio frequency identification (RFID). There is a big gap between posthuman and human being and nothing can bridge this gap.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Looking at the contribution she made the last in her book , her ambition are much higher. The first chapter she read the book of Hans Moravec’s Mind Children:The future of robot and human intelligence and she got a shock. The thing that captured her mind was Moravec’s assertion which stated that near future the consciousness of human being will be transferred to that of computer.There are two prepositions that are implicated here; (1) That existence of information is not reliable to a particular substrate. (2) The consciousness of human being is information. These two preposition are the one that Hayles through her narrative contests three devoted topics; The cyborg emerged as a result of cultural artifacts, how the body was lost by information and the construction that resulted the emergency of post human.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Hayles goes further in defining post human using two other ways, first was that posthuman are susceptible, coordinating and self organizing its self in a larger system. She argues that we are dictated by the environment we live in and thus integrated into that environment. She says that human being needed posthuman and thus the technology is the one that pushes for it. The innovation is the one that created posthuman and human being now depends on posthuman. She alludes posthuman in a manner above it’s definition, she says that the information from body is tranferrable from body to machines.It’s very clear is literature and has no facts in it human and posthuman mutually require each other to survive but posthuman requires human to live.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Hayles opposes the formulation of the second definition of post human and endorsing the definition of the first one. She argues that we think of apocalyptic visions where machines will be equal and become our superior. Hayles didn’t see the danger to obviate the stated machines and the repercussion of changing definition. Hayles argument doesn’t give any hope for survival of human being, that’s very pathetic.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Another argument she grounds herself with is that there will be full integration of one’s self with a machine and that the content that evolution excluded. She says that body has a sediment history and it do have an architecture in it, a â€Å"physical structure whose constraints and possibilities have been formed by an evolutionary history that intelligent machines do not share.† ( C. H ayles,284, 2009.) In my views, human being cannot be fully identified with machines.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Hayles did mention about Joseph Weizenbaum’s statement that making a judgement and the capacity to make is a matter that should be left as an ethical principle, to the human alone. I don’t agree. What are the impacts of feeding more and more information and functions to technology and computers? How is it possible for us to lose our humanity for we resign the skill to practice the decision of of a particular nature?   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   If we take machine and look at themselves, the analysis of Hayles shows that posthuman have the same consciousness as human and they help in our thinking and they do perform the functions that we don’t need to but quiet want to.Infact they do function and perform better than human being .But we should not forget where they originated from. All machines and their relatives they came from the effort of human mind production. Human being has created them to aid in maximizing his own efficiency and he have, with no doubt accomplished his motive. Without human being machines would not be in existence and thus for them to exist human being has to exist first and the cognition ability would not be there . Ayn Rand character has one that we can link to this art and says in Atlas Shrugged: â€Å"I thought†¦of the men who claim that machines condition their brains. Well there was the motor to condition them, and there it remained as jus t exactly what it is without man’s mind-as a pile of metal scraps and wires, going to rust.† (page 745, Atlas Shrugged) This statement show sense in Hayles and I agree on: Human is conditioned by machine and we appreciate them in our lives and enhance them but I differ in that human being is still dorminant . Machines without the human being they would go extinction and get to rust.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   If the cyborg and the cyborg varieties were to exist as put by the Hayles they would still require human skills and characteristics for their ‘brain’ to function, to have conscious and to think like human being. Hyles didn’t explain this and how if human being were to go to extinction the post human would survive, else she have a task to do.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Hayles the premises that she posits as another cause of fear of post human is the liberal humanist opinion of the human kind matters autonomy. Human being are able to see all the possibilities which are open to choose and they have the will and they can synthesize these sources. Schopenhauer’s there is an outline in THE WORLD AS WILL AND REPRESENTATION(BOOKIII). Human being are able to think, they are able to process data , they are able to create it and pull judgements built on their feelings. This Information comes from several sources in machine but in human being they come purely on them. Machines they are devoid of thinking and they have no conscious like ours. Hayles in her argument doesn’t have the real world instances , and those that she uses are not very clear they are not specifically illuminating. In her early books she says that she finds saying that â€Å"Well my sleep agent wants to rest, but my food agent say s I should go to the store†( Hayles 2009,6).This is certainly an odd approach of talking and She draws a very significant deductions from it. â€Å" Each person ,† She claims, â€Å"who thinks this way begins to envision herself or himself as a posthuman collectivity, an ‘I’ transformed into the ‘we’ of autonomous agents operating together to make self† (Catherine. H, pg 6 2009) There are questions that rises about personal disorders of the multitude. The example of ability of multiple to celebrate and creatively dissociate leads to rejection of therapy that tries to integrate their adjusts. People definitely will be talking around themselves in a fresh ways. But moral agents asks what thinking together about themselves meant. Hayles put it that â€Å"serious consideration needs to be given to how certain characteristics associated with liberal subject, especially agency and choice, can be articulated with in posthuman context† (C atherine.Hayles, pg5, 2009) and she left it like that . She didn’t show any alternative of her implications.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In conclusion Hayles argument is lacking enough facts and is based in prepositions that she lays to win the heart of literature, and in my views she didn’t succed. If you consider streams with standing waves, which visibly forms the front side of the rocks which projects superficial above the water. They retain their normal shape and their normal integrity despite being changed by the molecules of water .I still find the machines being continuously changing their integrity but can’t replace human being and they can’t lead extinction of human kind. References Harrison, Ariane Lourie. Architectural theories of the environment: posthuman territory. New York, NY: Routledge, Taylor & Francis Group, 2013. Print. Hayles, N. Katherine. How we became posthuman: virtual bodies in cybernetics, literature, and informatics. Chicago, Ill.: University of Chicago Press, 1999. Print. Leithauser, Brad. Penchants & places: essays and criticism. New York: A.A. Knopf :, 1995. Print. Younkins, Edward W.. Ayn Rand’s Atlas shrugged a philosophical and literary companion. Aldershot, England: Ashgate, 2007. Print. Bateson, Catherine. Being Bee. New York: Holiday House, 2007. Print. Gronebaum, Melissa. Arthur schopenhauers die welt als wille und vorstellung†. S.l.: Grin Verlag Gmbh, 2014. Print. Harrison, Ariane Lourie. Architectural theories of the environment: posthuman territory. New York, NY: Routledge, Taylor & Francis Group, 2013. Print. Hayles, N. Katherine. How we became posthuman: virtual bodies in cybernetics, literature, and informatics. Chicago, Ill.: University of Chicago Press, 1999. Print. Leithauser, Brad. Penchants & places: essays and criticism. New York: A.A. Knopf :, 1995. Print. Younkins, Edward W.. Ayn Rand’s Atlas shrugged a philosophical and literary companion. Aldershot, England: Ashgate, 2007. Print. Source document